Grocers and retailers everywhere are finding sparkling water very good for business. Sales of sparkling water have doubled over the last five years to $1.5 billion, far outpacing the sales of plain bottled or flavored water and so-called functional waters such as Glaceau Vitaminwater.
And experts expect this trend to continue, predicting sparkling water sales to double again in the next five years. Concurrent with this trend is the continued decline in the sales of soft drinks over the last 10 years and it’s easy to see why.
Sparkling water has captured some of the past demand for soft drinks as discerning consumers continue to steer away from high-calorie sugary drinks and diet sodas for health reasons. The negative health effects of sugar — including obesity and diabetes — are well known, and now awareness has been growing about the health impact of the artificial sweeteners used in many diet soft drinks.
Aspartame has been linked to possible causes of headaches, type 2 diabetes, increased belly fat, and other digestive issues. Sucralose or Splenda another artificial sweetener commonly used is coming under increased scrutiny for a possible link to cancer.
So it’s little wonder why more and more people are turning to sparkling water like Syfo for a healthy and refreshing beverage. Our sparkling waters are naturally-flavored and contain no sugar, artificial sweeteners, sodium or any other additives. Made with 100% purified water and flavored with PG-free natural fruit extracts, Syfo sparkling waters are perfect for the growing market of people who are active and health-conscious.
If you’re a grocer, visit our Grocers page to learn how Syfo can be healthy for your business.
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