A Helping Hand
Hurricanes Harvey, Irma and Maria have vividly shown how vulnerable we all can be to natural disasters and the importance of working together to provide critical support to those most in need in our communities. As we recover and rebuild here in the Southeast, in Texas and especially in the devastating situation in Puerto Rico, we urge everyone to do what they can to lift up their friends, neighbors and fellow Americans. The American Red Cross provides essential relief services that cross over all of these disasters and you can donate by following this link.
We’ve posted in the past on how diet beverages have been shown in research to actually increase belly fat and complications for diabetes. Now there’s new research that suggests that drinking diet soda can be linked to these effects and also to weight gain.
As more and more consumers move away from sugary soft drinks, they turn to diet drinks thinking that artificially-sweetened beverages would help them lead healthier lives by controlling their weight and reducing their risk for diabetes and heart disease. The latest research is showing that this assumption does not appear to be the case.
Meghan Azad, a researcher at the University of Manitoba, reviewed dozens of studies about the long-term health effects of sugar substitutes, trying to see whether there was a prevailing trend on the health effects of diet beverages. He found that not only were artificial sweeteners suspect when it came to weight management, but people who drank them routinely had an increased body mass index and risk of developing cardiovascular disease.
His studies of the available research concluded that “non-nutritive” (artificial) sweeteners (are) significantly associated with modest long-term increases in body weight, BMI and waist circumference.”
Belly fat, or visceral fat, has been linked to a greater chance of cardiovascular disease, Type 2 diabetes and insulin resistance. High waist circumference is also one component of metabolic syndrome, a constellation of health risk factors that also includes high triglycerides, blood pressure and blood glucose.
Researchers have not yet agreed on why diet beverages cause these effects but one thing is clear. Syfo, made from purified water and naturally flavored with no sugar, artificial sweeteners, sodium, preservatives or other additives, is the sensible, tasty and healthy choice.
You can read more about Azad’s research in this Washington Post article.
As Hurricane Irma approaches, our thoughts and prayers go out to everyone affected by the storm and we urge everyone to be prepared and to be safe.
Part of that preparation of course is ensuring that you have plenty of non-perishable food and water on hand. Remember, if you want a break from plain water or if you’re having trouble finding bottled water in your area, sparking waters are a great alternative to stay refreshed and hydrated. Syfo Original Seltzer and Naturally Flavored Sparkling Waters are beneficial to have in supply in addition to water because they’re purified, taste terrific and keep you hydrated, unlike soda and some other sweetened drinks.
Stay tuned to your local news outlets and weather forecasts for emergency information as Hurricane Irma approaches. Updates and contact information for emergency management centers throughout Florida can be found on the Florida Division of Emergency Management website.
Labor Day weekend — the last hurrah of the summer. Labor Day is looked forward to as a great opportunity to relax, rejuvenate and have fun. Need we say BBQ? To help ease the sorrow of the end of summer, enjoy these refreshing beverage recipes with a sparkling Syfo touch.
Sparkling Cojito Cocktail
Courtesy of the kitchn website, here’s a cool refreshing variation of the mojito. The recipe serves six.
1 bunch fresh mint, keep a few sprigs to the side for garnish
1/2 cup sugar
3 tablespoons water
4 limes juiced
3 cups coconut rum, like Blue Chair Bay
1 liter Syfo Original Seltzer
Lime wedges for garnish
In a large pitcher, combine the mint, sugar and water, and muddle. Add the lime juice and rum, and stir to combine. Fill the pitcher with ice and add the seltzer. Pour into ice filled glasses and garnish with a sprig of mint and a lime wedge.
Red, White & Blue Spritzer
White Wine (we chose Moscato)
Lemon-Lime Syfo Naturally-Flavored Sparkling Water
Frozen Blueberries & Strawberries
Pour 4oz of chilled Moscato and 2oz of Syfo Lemon-Lime Naturally-Flavored Sparkling Water in a glass. Top with frozen blueberries and strawberries and enjoy!
2 ½ cups of Watermelon
1/3 cups of Pomegranate Juice
Syfo Original Seltzer
1 cup of ice
Blend fresh watermelon, pomegranate juice and ice. Add 1 part of slush blend and 1 part of Syfo Original Seltzer in a glass. Add an optional shot of Vodka or liquor of your choice.
Syfo Wild Cherry Naturally-Flavored Sparkling Water
Vodka (we chose citrus flavor)
Pour 1 part cranberry juice, 1 part grapefruit juice, and 1 part citrus vodka in a shaker over ice. Shake well. Pour mixture in a glass and top with Syfo Wild Cherry Naturally-Flavored Sparkling Water. Garnish with a wedge of pineapple and enjoy the summer breeze.
Millennials are poised to become the most dominant demographic in the country and experts and recent data suggest that they are driving the rapid rise of bottled water sales.
According to the latest research from Beverage Market Corp., in 2016, the bottled water category (including sparkling water) overtook soda sales for the first time capping a remarkable decade-long period of rapid growth. And it appears that millennials are one of the driving forces away from soda to healthier alternatives. This trend is likely to strengthen as millennials take more prominent roles both as consumers and decision-makers in the beverage industry.
The change can be seen throughout all delivery channels, from national and regional grocery chains, to outlets like Whole Foods and Trader Joe’s that cater to health-conscious consumers, and right down to the micro and vending markets. Elyssa Steiner, director of marketing for Cantaloupe Systems underscores this point in a recent article in Vending Times: “I’m a millennial and I don’t drink soda; I primarily drink water and I’m surrounded by people in my age group who drink huge amounts of low-calorie or no-calorie sparkling waters…”
We’ve seen this trend right here at Syfo as more and more millennials are discovering our delicious natural flavors and enjoying our sparkling waters with creative beverage recipes that they share.
Can’t find Syfo in your market area? Click here to request that your favorite store carry Syfo, or visit our online store. Are you a grocer who would like to carry Syfo? Email us at email@example.com.
People often assume that natural flavors contain only natural ingredients. But that might not always be the case.
What can be called natural flavors is defined by law, and essentially the FDA says that any flavor extracted from a natural source, such as a fruit, spice, vegetable or seafood, can be called natural. In other words, the flavor wasn’t cooked up synthetically in a laboratory. However, that doesn’t mean that flavors called natural can’t also contain some unnatural additives.
Take the case of Hint Water, which was recently the target of a class action suit that charged they were deceptive in how they represented their product as “all-natural”. The company’s flavors are natural as defined by the FDA, but they also use propylene glycol (PG) — a synthetic substance used in cosmetics and food. And while synthetic solvents such as propylene glycol are not allowed in the production of organic certified products, they are permitted in “natural flavors.” The reasoning is that they are incidental additives present in food at an insignificant level. Although PG is FDA-approved, there is concern in some quarters about the potential negative health effects of the substance.
With Syfo there is no confusion. All of our natural flavors are propylene glycol free. We opt for vegetable based glycerin and/or ethyl alcohol (derived from grain) instead. There are no preservatives, artificial colors, or flavors used in the manufacturing of our flavors. That makes Syfo the clear choice.